Three French hens! I love hen items, they're some farmhouse-y and if there's one thing I want it's a lovely farmhouse with an Aga and an enormous table at which I could make lots of beautiful jewellery. So as you might have guessed, I've really enjoyed choosing today's "three French hens" items and although some of them don't look very continental, you can always use one of the lovely Parisian-style tags I also found on the parcel!
As a crafter/designer, I know there can be nothing more thrilling (and potentially profitable) than seeing your name in print. As a full-time journalist, I know there is nothing more likely to go straight in the trash folder than a bad press release. So. How do you maximise your chances of your local newspaper, glossy mag or specialist crafting magazine taking notice of you? I can't guarantee that these tips will get you press coverage, but they will certainly help. 1. Get the right person. Buy a copy of the publication or visit their website and find who the best person to contact is. Any email that starts "I'm not sure if you're the right person..." goes straight in my trash folder - it suggests that the sender has no respect for my time, which is over-full as it is, without wasting my time reading things that aren't relevent to me. If in doubt, ring and find out. While you're at it, find out what their deadlines are - and stick to them. 2. Get to the po...
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