As a crafter/designer, I know there can be nothing more thrilling (and potentially profitable) than seeing your name in print. As a full-time journalist, I know there is nothing more likely to go straight in the trash folder than a bad press release. So. How do you maximise your chances of your local newspaper, glossy mag or specialist crafting magazine taking notice of you? I can't guarantee that these tips will get you press coverage, but they will certainly help. 1. Get the right person. Buy a copy of the publication or visit their website and find who the best person to contact is. Any email that starts "I'm not sure if you're the right person..." goes straight in my trash folder - it suggests that the sender has no respect for my time, which is over-full as it is, without wasting my time reading things that aren't relevent to me. If in doubt, ring and find out. While you're at it, find out what their deadlines are - and stick to them. 2. Get to the po...
Comments
The rules of the award are:
1. Accept the award, post it on your blog together with the name of the person who has granted the award, and his or her blog link.
2. Pass the award to 15 other blogs that you’ve newly discovered.
3. Remember to contact the bloggers to let them know they have been chosen for this award.